Woman’s Day Features Betty Boop

Hearst-owned magazine Woman’s Day has joined forces with Fleischer Studios and King Features to present heart health information to readers by featuring Betty Boop.

Through the agreement, King Features has created a three-page custom comic strip starring Betty Boop as the “Heroine of Hearts.” The comic follows Betty as she battles the evil Dark Heart while sharing important information regarding how women can protect against heart disease.

Additionally, Betty Boop made a special appearance last night at Woman’s Day’s heart health event, the Red Dress Awards.

The artwork created for “Heroine of Hearts” will also be featured on a merchandise collection, which is available exclusively from Zazzle.com.