A new toy line will be released in the MENA market.

License Global

March 30, 2021

1 Min Read
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Spacetoon has recently announced signing a licensing deal with pocket.watch to be the master consumer product licensing agent in the MENA territory for the brand “Love, Diana.”

As the CP licensing agent in the territory, Spacetoon will launch a new line of toys and products inspired by Diana.

“Pocket.watch is thrilled to enter into this licensing opportunity with Spacetoon to expand the Love, Diana Franchise in the Middle East,” says Danny Spronz, managing director, EMEA, pocket.watch. “The Spacetoon audience, coupled with Spacetoon’s licensing capabilities will be critical to accelerating the Love, Diana brand and continuing to deliver fun and inspiration to young audiences within the region.”

In addition to becoming the master CP licensing agent of “Love, Diana” in MENA, Spacetoon has also secured the rights of localizing, dubbing and broadcasting two of Diana’s shows, “Love, Diana Adventures” and “Kids Diana Show Ultimate Mishmash,” across Spacetoon free-to-air TV channel and Spacetoon GO online streaming service.

 “We are thrilled to announce this collaboration with pocket.watch, to bring top-rated, family and kid-friendly content to the region, along with opening the doors for new merchandise related to the Love, Diana brand,” says Ahmad Weiss, commercial director, Spacetoon. “Love, Diana is very popular amongst families around the world and the MENA region is no exception. People love this show for being adventurous and taking edutainment content to the next level. We are always open to this type of opportunity that results in bringing purposeful, values-based content and products to Arab families and presenting it in a unique way.”

Other pocket.watch top titles will be available on the Spacetoon TV channel and Spacetoon GO online streaming service. The shows will be dubbed into Arabic.

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