Global character brand, Line Friends, has announced it will launch a new store in Los Angeles, Calif. on Jun. 15.
The new Hollywood store is the second location to launch and the largest one in the U.S. It will feature various products from the Line Friends and Brown Friends line as well as Instagram-able photo zones for interested fans. To celebrate the debut of the store, the company hosted a grand opening event on location a day before the official store opening.
The Los Angeles location follows the debut of U.S. stores with the launch of a New York shop in 2017. Line Friends’ 4,600-square-foot Times Square flagship served as a launch pad for the global expansion of the company, as it sets its sights beyond Asia. Los Angeles was also home to a Line Friends pop-up location last year.