Garfield Signs Theme Park Partner

Paws, Inc. has appointed International Theme Park Services to bring Garfield to the domestic and international theme park industry.

ITPS plans to introduce the cat and his dog pal Odie to the theme park industry with a range of interactive amusement options.

“[Paws, Inc.’s] greatly entertaining and well-known character has an international presence and can, I believe, bring tremendous branding and marketing advantage to any theme park,” says Dennis Speigel, president, ITPS. “We have already seen interest from several major players in the theme park world, and I can’t wait to see the impact that Garfield has on our industry, not just in marketing but also in commercial appeal through merchandising.”