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February 12, 2024
Steven Singer Jewelers has launched its first licensed product offering – a Care Bears-branded 24 karat gold-dipped rainbow rose.
The jeweler, best known for its popular gold-dipped roses, will launch the limited-edition version for sale across the U.S. from its online store and physical store based in Philadelphia.
The branded rose is made of a real rose and real gold. Each rose is picked at the height of its beauty, disassembled and then reassembled by hand to allow for the gold plating process.
“Entering the world of licensing is a thrilling new step for us, particularly with a partner like Care Bears,” says Steven Singer, Steven Singer Jewelers. “It’s an honor to be able to collaborate with such an iconic and beloved brand. Introducing collectible packaging for our signature 24K Gold Dipped Roses has been a delightful first for us, and we love it.”
The licensing process has been managed by the team at Born to License on behalf of Steven Singer Jewelers.
“Partnering with Steven Singer Jewelers to launch the Care Bears 24k gold-dipped rose is a wonderful moment for our brand,” says Robert Prinzo, head, global licensing, Cloudco Entertainment. “With this collaboration, we’re focused on creating genuine, quality collector’s items that Care Bears fans old and new will appreciate and treasure.”
“We are super excited to see Steven Singer Jewelers enter the licensing space and we’re grateful to be given the important responsibility of ensuring that it’s a success,” says David Born, founder, chief executive officer, Born to License. “We’re confident that licensing will play a key part in their business as they continue to surprise and delight their customers.”
License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.
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