Beanstalk’s Match Point

As Beanstalk celebrates its 30th anniversary in licensing, the global brand licensing agency is taking a closer look at the various aspects that have led to its success. Tinderbox, a division of Beanstalk, is dedicated to working with digital brands to realize their potential in the world of consumer products. Tinderbox addresses the market need for a brand licensing agency specializing in extending digital properties – from interactive gaming to all categories of apps including games, entertainment and lifestyle.License Global spoke with Dave Tovey, director, brand management, head, Tinderbox, to learn more about what makes Tinderbox unique and invaluable to clients.