Animal Planet’s Puppy Bowl Products Debut on WB Shop

New, exclusive Krypto and Superman apparel will support Best Friends Animal Society.

License Global

February 9, 2024

1 Min Read
Best Friends Animal Society T-shirt.
Best Friends Animal Society T-shirt. Warner Bros. Discovery Consumer Products

Warner Bros. Discovery Consumer Products (WBDCP) will launch Animal Planet’s “Puppy Bowl” Collection on the WB Shop. The limited-edition apparel and accessories will commemorate the 20th anniversary of the show that has become a staple for Super Bowl weekend. “Puppy Bowl” 2024 features more puppies than ever, with 131 puppy players from 73 shelters and rescue groups across 36 states and territories. 

In celebration of “Puppy Bowl” XX, Warner Bros. Discovery has partnered with Best Friends Animal Society, a national animal welfare organization in the U.S. to help adoptable animals find their homes. Warner Bros. Discovery will match donations to cover adoption fees at Best Friends Pet Lifesaving Centers until Feb. 14. In addition, 150 shelters and rescue groups nationwide have agreed to waive their adoption fees in celebration of “Puppy Bowl.”  

Animal Planet’s “Puppy Bowl” Collection, featuring the following exclusive and limited-edition items at the WB Shop, include: 

  • Exclusive Krypto and Superman x Best Friends hoodie and T-Shirt – Featuring the heroic duo of Superman and his loyal canine, Krypto, with “Not All Heroes Wear Capes” on the front and the logo and the mission of Best Friends on the back   

  • Puppy Bowl Pet Bowl, Team Ruff and Team Fluff collar and bandanas  

  • Puppy Bowl Cheer Squad T-shirt, Cheer Squad dog shirt and Team Ruff T-shirt  

  • Puppy Bowl Good Pup Motivators treat jar and M.V.P. dog shirt  

 Products are available now on the WB Shop. 

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License Global

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