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LBE: How to Master the Experience Economy
License Global speaks with experts from across the LBE market to shed light on how shared experiences can become life-long memories.
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Location-based Entertainment has created a new layer of engagement for fans and families worldwide, but how can brands navigate the market, find the right format to maintain authenticity and work with best-in-class partners? License Global speaks with experts from across the market to shed light on how shared experiences can become life-long memories.
Speakers:
Alex Sanson, Magic Light Pictures
Gary Pope, Kids Industries
Brian Hook, CCO, The Everywhere Group
Moderator: Ben Roberts, EMEA Content Director, License Global
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Dec 2, 2024
