License Global
August 9, 2019
Tory Burch has entered into a long-term partnership agreement with Shiseido, which will hold the exclusive worldwide license to develop, market and distribute Tory Burch beauty brands.
The Tory Burch beauty license will be managed by Shiseido Group’s Americas region, headquartered in New York City. Shiseido will provide Tory Burch with a global platform and dedicated resources to elevate its beauty business. For Shiseido, this partnership will expand its global fragrance portfolio, and create opportunities for collaboration across its various product verticals.
Tory Burch and Shiseido’s agreement will be effective starting in 2020.
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