Skinnydip enters new market following a deal with fragrance and beauty company Laurelle.

License Global

January 21, 2020

1 Min Read

Attachment Licensing has announced lifestyle and fashion brand Skinnydip has teamed with Laurelle London for a branded perfume range.

“We have been constantly asked by our customers to create a Skinnydip fragrance and are proud to announce that we are now working with Laurelle to make this a reality,” says Lewis Blitz, co-founder, Skinnydip. “We have some really exciting packaging concepts that we are going to be developing for this range, but most importantly we will be creating the next ‘must have’ fragrance for the Skinnydip customer.”

The line will consist of three core eau de parfums as well as spritzes and other supporting products.

“This product is something that Skinnydip customers have been wanting to see in stores for a long time, and it’s great to be able to deliver it to them – bringing Skinnydip to another new market,” says Charlotte Clisby, managing director, licensing, Attachment Licensing. “The partnership with Laurelle will ensure that the fragrance is of the highest quality, and perfectly reflects Skinnydip’s brand.”

The perfume line will launch in summer 2020 and will be available in all major high street retailers expanding the brand’s reach across the beauty and fragrance market.

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