Hard Rock Polishes New Collab with Artistic Nail Design

Six new summer shades will be released as part of the collection.

January 13, 2021

Artistic Nail Design introduces the Alive & Amplified collection in collaboration with Hard Rock for summer 2021.

The deal was brokered by Hard Rock’s agency partner Cronus Global. This collection is filled top to bottom with summery shades including:

- Hit ‘Em With A High Note, a coral crème;

- Too Much Sax, a pink crème;

- All About the Sound, a bright teal crème;

- Strike A Chord, a bright orange crème;

- Got That Funk, a lime green crème; and

- Light Up The Stage, a yellow crème.

“We at Artistic Nail Design are excited to introduce the Alive & Amplified Summer 2021 collection in collaboration with Hard Rock,” says Jason Naohara, marketing director, Artistic Nail Design. “Alive & Amplified will make some noise this summer and with these bright and bold colors, you won’t skip a beat on having fun in the sun!”

The Alive & Amplified shades will be available in Colour Gloss Soak Off Gel Polish, Colour Revolution Reactive Nail Lacquer and Perfect Dip Powders, ensuring that every Artistic formula for

different nail needs is available.

“We are thrilled to be joining with Artistic Nail Design to launch this electrifying collection of bold new nail colors,” says Mark Linduski, licensing director, Hard Rock International. “This collaboration, brought to us by our agency partner Cronus Global, is the first of its kind and will attract everyone from our biggest fans to those who just want to stand out in a crowd.”

The Hard Rock Alive & Amplified collection from Artistic Nail Design will be available beginning in May 2021 for a limited time at salons, beauty stores, specialty shops and other retailers.