April 6, 2018
Classic art supply brand inspires exclusive range of co-branded beauty products.
The 10-piece line will feature a spin on Clinique’s classic Chubby Stick lip color balm, transforming the beauty product to resemble a Crayola crayon with colors such as brick red, wild strawberry, mango tango, fuzzy wuzzy and red velvet, among others.
"[Clinique’s] Chubby Stick Moisturizing Lip Color Balm barrel and packaging evokes a crayon in its silhouette," according to Crayola. "We worked closely to bring the colors of Crayola to life, expanding the experience and joy of coloring to be a part of everyday personal beauty."
The limited edition Clinique x Crayola collection is now available at the beauty retailer.
"Both Crayola Crayons and Clinique Chubby Sticks are love marks," says Janet Pardo, senior vice president, product development, Clinique. "Each of them are recognizable, completely unmistakable when you pull them out from the box.”
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