Swatch, MoMA Make Time for Watch Collab

Watch brand Swatch collaborates once again with the Museum of Modern Art to launch six special-edition watches.
License Global

February 27, 2021

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Watch brand Swatch and the Museum of Modern Art have collaborated again to launch six special-edition watches that showcase some of the museum's finest collections.

"We're proud to continue MoMA's ongoing relationship with Swatch through this new collection of watches inspired by artworks from MoMA's collection,” Robin Sayetta, associate director, business development, the Museum of Modern Art told

The Philippines Tattler

. "MoMA's commitment to good design as a part of everyday life is exemplified by Swatch watches."

Watch designs include The Dream" (1910) by Henri Rosseau, "The Starry Night" (1889) by Vincent van Gogh, "The City and Design, The Wonders of Life on Earth, Isamu Kurita" (1966) by Tadanori Yokoo, "New York" (1968) by Tadanori Yokoo, "Composition in Oval with Colour Planes 1" (1914) by Piet Mondrian and "Hope, II" (1907-1908) by Gustav Klimt.

The watches will be available beginning March 4.

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