Laura Ashley has signed a deal to partner with The Tile Shop to create and manufacture a line of tiles inspired by the fashion brand.
The partnership will see the Tile Shop develop a collection of titles that leverage various Laura Ashley prints taking from the company’s extensive archives. New tiles will be available exclusively at The Tile Shop website and brick-and-mortar stores.
The Tile Shop adds to Laura Ashley’s long line of licensing partners. Late last year, the brand partnered with MerchSource for a female-centered gift line.