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ASOS Launches Smiley Sleepwear

ASOS Launches Smiley Sleepwear
SmileyWorld has tapped licensee Somerbond to create a collection of branded sleepwear exclusively for online retailer ASOS.

Somerbond’s Christmas- and emoticon-themed pajamas are now available via the online retailer.

SmileyWorld has tapped licensee Somerbond to create a collection of branded sleepwear exclusively for online retailer ASOS.

The first range of pajamas was released last November and features all-over Smiley prints, unicorns, cherries and other emoticons.

The line also includes a t-shirt and shorts pajamas set as well as a set of girls’ underwear featuring Christmas-themed smiley prints in a variety of colors.

Somberbond’s SmileyWorld pajamas are now available exclusively at ASOS.

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