Sponsored By

The Van Gogh Museum Releases Perfume

The perfume includes notes of bergamot, mandarin, honey accord and bellini accord.

License Global

July 30, 2021

1 Min Read
FloralVincent.png

“Clean” perfume brand Floral Street and The Van Gogh Museum in Amsterdam have teamed up for a fragrance, called Sunflower Pop, inspired by the artist’s painting, ‘Sunflowers, 1889.’

“The idea was to capture the South of France, while somehow painting the passage of the day,” says Jerôme Epinette, perfumer, Robertet, which manufacturers Floral Street. “I started with an impactful top where a burst of morning sun comes alive in the citrus and fruits, while the heart brings the heat of the afternoon with a rich and colorful floralcy.” 

The Sunflower Pop fragrance will be available starting Aug. 1 on floralstreet.com, The Van Gogh Museum and retailers worldwide.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like