Museum of Arts and Design to Open Taylor Swift Costume Exhibition

“Taylor Swift: Storyteller” exhibit will highlight costumes, props and jewelry from the singer’s various musical eras.

License Global

May 3, 2023

1 Min Read
Taylor Swift in the "Bejeweled" music video.
Taylor Swift in the "Bejeweled" music video.The Museum of Arts and Design

The Museum of Arts and Design (MAD) will present “Taylor Swift: Storyteller,” a career-spanning look at the artistic reinventions of the 12-time Grammy Award-winning artist. Opening May 20 to coincide with Taylor Swift | The Eras Tour Tri-State area performances, the exhibition will be on view exclusively at MAD through Sept. 4. 

“Taylor Swift: Storyteller” highlights include the cheerleader and ballerina ensembles from the award-winning music video for “Shake It Off” (2014), the red wedding dress and bellhop uniform from “I Bet You Think About Me (Taylor’s Version) (From the Vault)” and the sparkling ensemble from “Bejeweled” (2022). Concert attire by couture fashion houses will be featured along with props, jewelry, ephemera and projections of music videos rounding out the exhibition.  

“At MAD, fashion and the decorative have long been valued as a critical visual language, and no one speaks that language quite like Taylor Swift,” says Alexandra Schwartz, curator, modern and contemporary art, craft and design, The Museum of Arts and Design. “Whether dressed down in a flannel shirt and untamed hair or literally dazzling her audiences in head-to-toe Swarovski crystals, Taylor gives greater meaning to the palettes, textures and depths of feeling expressed in her songwriting.” 

The exhibition will be accompanied by a series of public programs and events inspired by the creativity and passion of Swift’s fan base – from video and film screenings to karaoke sing-alongs. The Store at MAD will also stock a curated selection of Taylor Swift merchandise, from apparel to accessories. 

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