Speed Racer Adds New U.S. Licensors

Speed Racer Enterprises has appointed four agencies to represent both Speed Racer: The Next Generation and the classic Speed Racer series for licensing and merchandising across the world. G Squared Promotion will represent the brand in Canada; Empire

April 6, 2018

Speed Racer Enterprises has appointed four agencies to represent both Speed Racer: The Next Generation and the classic Speed Racer series for licensing and merchandising across the world. G Squared Promotion will represent the brand in Canada; Empire International Merchandising Corporation will cover all of Asia excluding Japan; EXIM Licensing Group will represent South, Central and Latin America; and BKN will handle Europe, Australia, New Zealand, South Africa and the Middle East.  

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