Sharper Image Expands Deal With MerchSource, Signs for Kitchen Utensils With ARG Manufacturing

Sharper Image Corp. has signed a new, expanded multiyear licensing agreement with MerchSource LLC, a leading manufacturer of electronic gifts and other items. Additionally, they have signed a new deal with ARG Manufacturing Inc. for branded kitchen utensils.

Under this new licensing agreement, MerchSource will offer an expanded assortment of Sharper Image branded electronic gift items, which currently includes items such as digital photo keychains and MP3 players. The new product offerings will also include a broader assortment of digital photo viewers, a wider array of radio-controlled replica toys, and new categories of massage and other wellness items, as well as several soft goods gift categories, including memory foam slippers and plush home decor items. The first products will be available in the fall of 2008, many of them premiering at Sharper Image stores, catalog, and Web site.

The deal with ARG will put the Sharper Image brand name on spatulas, spoons, ladles, whisks, barbecue tools, slicers, peelers, and some bakeware. The kitchen utensils will begin to be sold this fall.