"The Biggest Loser" Partners with Wholly Guacamole

The NBC Universal Television Consumer Products Group and Wholly Guacamole announced that Wholly Guacamole has become the official guacamole and salsa for “The Biggest Loser.”The partnership will bring national television exposure to the all-na

April 6, 2018

The partnership will bring national television exposure to the all-natural foods manufacturer and feature both Wholly Guacamole and Wholly Salsa as a healthy snack option on the show.

Additionally, Wholly Guacamole and Wholly Salsa will integrate “The Biggest Loser” messaging on guacamole packaging and salsa tubs, as well as programs on the EatWholly.com website, newsletter and social media programs.

“We are pleased to introduce Wholly Guacamole and Salsa to The Biggest Loser family of products, which are dedicated to help consumers make better choices to live a healthy lifestyle,” says Kim Niemi, senior vice president of the NBC Universal television consumer products group. “Wholly offers a strong combination of nutrition and flavor and provides healthy snack options for consumers.”

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like




This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.