Louis Vuitton Names Pharrell Williams Men’s Creative Director

Williams will succeed the late Virgil Aboloh.

February 15, 2023

Pharrell Williams. Erik Ian

Louis Vuitton has welcomed Pharrell Williams as its new creative director, men’s, effective immediately. His first collection for

Louis Vuitton

will be revealed in June during the Men’s Fashion Week in Paris.

Pharrell Williams

is a visionary whose creative universes expand from music to art and fashion – establishing himself as a cultural, global icon over the past 20 years. The way in which he breaks boundaries across the various worlds he explores aligns with Louis Vuitton’s status as a “cultural maison,” reinforcing its values of innovation, pioneer spirit and entrepreneurship.

“I am glad to welcome Pharrell back home, after our collaborations in 2004 and 2008 for Louis Vuitton, as our new men’s creative director,” says Pietro Beccari, chairman and chief executive officer, Louis Vuitton. “His creative vision beyond fashion will undoubtedly lead Louis Vuitton towards a new and very exciting chapter.”