BoxLunch Announces Studio Ghibli Collaboration

Apparel, accessories and more features characters from “Ponyo” and “My Neighbor Totoro.”

License Global, Content Editor

March 13, 2024

1 Min Read
Ponyo-themed apparel, BoxLunch
"Ponyo"-themed apparelBoxLunch

Fandom-forward retailer, BoxLunch, has announced it is celebrating the works of Studio Ghibli with its latest collection.

BoxLunch’s new 46-piece collection is inspired by two of the Japanese animation studio’s movies, “My Neighbor Totoro” and “Ponyo.” The range includes Ponyo and Totoro-themed overalls, hoodies, handbags, pins and more, adorned with imagery from the films.

The latest assortments convey fandoms built over the years by these adventurous, comedic and heartfelt stories.

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BoxLunchGlobal

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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