Bonnier Corp. Treks Out New Products at Virtual Outdoor Retailer Show

Bonnier Corp. will debut a number of new licensed products at the virtual Outdoor Retailer Summer Expo.

From July 21-23, Outdoor Life’s suite of licensees and their product lines will be on display in Bonnier Corp’s virtual booth. All products will be available to ship between the third quarter of this year and the first quarter of 2021. New products on display include: Outdoor Life Tennessee Pork Dog Jerky, knives and hand axes, new T-shirt and hat designs, sleepwear, loungewear and more. 

“We’re very excited to participate in the Outdoor Retailer virtual expo,” says Elise Contarsy, senior vice president, Bonnier Consumer Products. “While we were looking forward to displaying and showcasing these products in person, this is still a fantastic opportunity for retailers and additional licensees to see our diverse line of high-quality products. We’ve been enthused by the initial response to these products and look forward to the opportunity to expand distribution.”