Rollacrit and Asmodee Entertainment have announced a licensing partnership to extend Catan as a lifestyle brand with a range of apparel, accessories, collectibles and homewares. The partnership is the latest announced by Asmodee Entertainment in a increase in Catan’s prominence in the merchandise landscape. Rollacrit is a lifestyle brand for those who share a love of tabletop and board games, making it an ideal partner for Asmodee Entertainment, the global licensing division of Asmodee Group and its more than 300 tabletop gaming brands.
“Catan is a property rich in resources for us to cultivate and grow into items that will delight fans,” says Erin Zipperle, founder and chief executive officer, Rollacrit. “We are excited to build this partnership with Asmodee into a new world of fun, high-quality products for fans to enjoy. We look forward to bringing those same properties in the future!”
“Catan is a cherished part of millions of people’s social lives,” says Alexander Thieme, licensing manager, consumer products, Asmodee Entertainment. “Building a new world on the untouched island of Catan, the haggling for sheep, bricks and grain and the fun around the table are something I would have loved to express outwardly in other walks of life back in my very active Catan days. When Erin and his team of geek design veterans formed up as Rollacrit, I knew they needed to be part of the Catan merch family. I’m so very pleased that we are able to announce this today.”
The first of the releases is planned for Q42021 and products will be available both online and in retail stores with further details to be announced soon.