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Janet Hsu Exits Mattel, Accepts CEO Role at Horizon Group USA

This marks Hsu’s second role as chief executive officer.

License Global

June 10, 2020

2 Min Read

Horizon Group USA has announced the hiring of Janet Hsu as chief executive officer. The appointment marks Hsu’s second role as chief executive officer.  

“I’ve had the privilege of knowing Janet both professionally and personally for the last 10 years,” says Roshan Wijerama, owner and chairman, Horizon Group USA. “Her reputation, integrity and experience in the industry are second to none. Janet is a seasoned chief executive whose vision for Horizon’s future aligns with ours and puts us in the best position to build upon our last 15 years of rapid and organic growth. Horizon’s forward mission is bringing people together through creativity, and we are beyond excited that Janet will be spearheading this effort to ensure that our mission becomes a reality.”

Hsu’s career spans senior management roles at companies including Saban Brands, where she served as chief executive officer during the divestiture of Power Rangers to Hasbro. Hsu also served as the president and chief operating officer at Sanrio, home of the Hello Kitty brand.

Hsu last served as chief franchise management officer at Mattel, where she oversaw studio and strategic partnerships, global consumer products, franchise management, location-based entertainment, digital gaming, content distribution and business development.

“I am excited to join the incredible team at Horizon Group USA,” says Hsu. “Their leadership position in D.I.Y. and S.T.E.M. and over 100 years of legacy, creates a strong foundation to expand into today’s new world. As we embark on this journey together, our mission is not only to continue to introduce relevant products, but also help children develop and nurture creativity through imagination and play. Our industry has a role and obligation in providing lifelong learning skills that will help our children transform the future. At Horizon Group USA, we are committed to their journey to create a better tomorrow.”

In her role as chief executive officer, Hsu will leverage her experience in global strategic partnerships, mergers and acquisitions, commerce expansion, licensing and digital integration to chart new category opportunities.

Read more about:

Horizon GroupMattel

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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