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U.K. TOY FAIR: BTHA Unveils 2015 Toy WinnersU.K. TOY FAIR: BTHA Unveils 2015 Toy Winners

The winners of the U.K. Toy Fair Best New Toy Awards were announced Tuesday by the British Toy & Hobby Association.

April 6, 2018

2 Min Read

UKToyAwards15.jpgThe winners of the U.K. Toy Fair Best New Toy Awards were announced Tuesday by the British Toy & Hobby Association, organizers of the annual trade show that is taking place now in London.

The 12 categories produced 36 winning toys from 26 different toy companies, among which were Hasbro, LEGO and Vivid, each with three awards, as well as Character, Playmobil, Revell and Flair, each with two awards.

The U.K. Toy Fair Best New Toy Awards are the products with the most potential to make a mark on retail throughout the year and beyond, voted on by a panel of independent toy retailers.

“It’s a privilege to be able to showcase the U.K. Toy Fair Best New Toys that are predicted to do well in 2015," says Natasha Crookes, director of communications and public affairs, BTHA. "Some amazing products were entered this year, and it’s great to see the diversity of play experiences that the winning entries will give to children’s playtime throughout 2015."

The winners are:

Action Toys

  • Deluxe Flying Baymax (Bandai)

  • Mutant Mania Rampage Arena (Flair)

  • Jurassic World Growlers assortment (Hasbro)


  • OG on the BOG (Drumond Park Games)

  • Eiffel Tower with lights 3D puzzle (Ravensburger)

  • Wasgij General Election (Jumbo Games)


  • Coast Guard station with Lighthouse (Playmobil U.K.)

  • Amusement Park Ferris Wheel with lights (Playmobil U.K.)

  • Sylvanian Families Adventures treasure ship (Epoch Making Toys)

Preschool Characters

  • Paw Patrol basic vehicles (Spin Master)

  • Talking Twirlywoos soft toys (Golden Bear)


  • Bionicle master assortment (LEGO Group)

  • Minecraft: The Dungeon (LEGO Group)

  • Disney Frozen: Elsa's Sparkling Ice Castle (LEGO Group)


  • Corgi James Bond Aston Martin DB5 (Hornby Hobbies)

  • Quadcopter Rayvore (Revell)


  • Puppy Surprise plush (Trends U.K.)

  • FurReal Friends JJ My Jumping Pug (Hasbro)

  • Home Talking plush assortment (Flair)

Tech Toys

  • I-Que Intelligent Robot (Vivid)

  • Little Live Pets Clever Keet (Character Options)

  • Wi-Fi Quadcopter X-Spy (Revell)

Specialty Toys

  • Anagranimals interchangeable plush toys (Anagranimals)

  • GoldieBlox Zipline Adventure (Interplay U.K.)

  • Minions movie backpack collection (Posh Paws)

  • Boris the Trunki Bus (Trunki)

  • Mini Dinos (Schleich)


  • Express Yourself range–Selfie jewelry (James Galt)

  • Crayola Color Alive: Mythical Creatures (Vivid)

  • Bangle Blitz City Girl (John Adams)


  • Cozy Coupe Dino (Little Tikes)

  • Nerf Rebelle Arrow Revolution bow (Hasbro)

  • Wubble Bubble ball (Vivid)


  • Weebledown Farm Wobbily Mill and Barn (Character Options)

  • Sort & Pop Farmyard Friends (Tomy)

  • Toot-Toot Friends Busy Sounds Discovery House (VTech)

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