Netflix has joined forces with SEGA and WildBrain to announce a new animated series,“Sonic Prime.”

License Global

February 2, 2021

2 Min Read
N&Sonic final art.jpg

With 24 episodes animated by WildBrain Vancouver, production by SEGA and WildBrain, as well as a raft of executive producers and showrunners from titles such as “Big Hero 6” and “Ben 10,” a new animated series, “Sonic Prime,” will bring the video game icon to Netflix in 2022.  

“Sonic is a beloved character and holds a special place in everyone's heart including my own,” says Dominique Bazay, director, original animation, Netflix. “I spent many hours with the blue blur as a kid and it's a privilege to be able to bring this character everyone knows and loves on a brand-new adventure with Netflix, one that a generation of loyal fans and brand-new fans around the world can enjoy.” 

Noted as a “journey of self-discovery and redemption,” “Sonic Prime” will keep the momentum going following the 2020 feature film and aims to capture the attention of fans aged 6-11 as well as legacy “Sonic The Hedgehog” fans of all ages. 

“Sonic the Hedgehog is a global entertainment icon that has captivated audiences since its video game debut in 1991,” says Ivo Gerscovich, chief brand officer, SEGA. “With more than 1.14 billion game units sold and downloaded to date, an exciting feature film, a robust licensing program and more, SEGA’s iconic hedgehog continues to surprise and delight audiences worldwide. We’re thrilled to partner with WildBrain, Man of Action Entertainment and Netflix to speed into this new, animated chapter in the Sonic franchise.” 

“With generations of devoted fans around the world, Sonic the Hedgehog is more popular today than ever before, and we’re thrilled to be partnering with Netflix, SEGA and Man of Action to deliver all new Sonic adventures for audiences worldwide,” says Josh Scherba, president, WildBrain. “This premium franchise is ideally suited to WildBrain’s capabilities, and it’s already inspiring great things from our talented creative teams. We’ve witnessed first-hand the enduring popularity of this brand from the strong and steady global demand for our library of legacy Sonic series. We look forward now to bringing fresh and exciting Sonic content to fans both new and old.” 

Celebrating its 30th anniversary in 2021, “Sonic The Hedgehog” took the No. 1 spot worldwide on opening weekend with its most recent cinematic outing, according to WildBrain, ushering in the announcement of a sequel from producers SEGA Sammy and Paramount Pictures.  

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License Global

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