Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
May 4, 2021
Announced via a teaser short May 3, Netflix will release an animated series “Arcane” which draws from the video game, “League of Legends.”
The move to animation extends the reach from esports and gaming markets to global households.
"Arcane was created as a love letter to our players and fans, who have been asking us for more cinematic experiences that dive deeper into the worlds and champions in 'League of Legends,'" says Shauna Spenley, global president, entertainment, Riot Games. "Netflix, with its incredible global brand and a shared goal of delivering premium, high-quality content, is the perfect partner to help us bring Arcane to players around the globe."
"' League of Legends' has inspired global fervor and fandom and we're thrilled to be the home of the first television series set in this universe, 'Arcane,'" says Dominique Bazay, director, original animation, Netflix. "The series promises to be a visually spectacular thrill ride that will have viewers on the edge of their seats."
Set in the utopian region of Piltover and the oppressed underground of Zaun, this origin story of two League of Legends characters is the first move into television for Riot Games and the new partnership with Netflix "Arcane" is due to launch in the fall.
License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.
Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.
Subscribe for updates directly into your inbox.
You May Also Like
Fendi Launches Premium Chupa Chups Lollipop HolderFeb 26, 2024
Licensing International, Sports & Fitness Industry to Hold 2nd Annual SummitFeb 26, 2024
RHS, Radley Intro Horticulture-Inspired Handbags, AccessoriesFeb 26, 2024
Igloo Coolers Releases Special-Edition Looney Tunes Lunch BagFeb 26, 2024