Nelly Jelly Announces TV SeriesNelly Jelly Announces TV Series
Lithuanian children’s brand launches TV show for Baltic countries.
August 18, 2023
Nelly Jelly, a Lithuanian IP about a five-year-old girl and her wild imagination, has announced an expansion of its product range.
The brand’s creators have partnered with broadcasters, TV3 and Go3, to launch the TV series, “Nelly Jelly World” in August. The news follows the recent successful release of “Nelly Jelly: My Movie.”
“It is important for us to talk about things that are interesting for the Alpha generation,” says Simona Krasauskienė, chief executive officer, Nelly Jelly. “Modern children have strong personalities that help to shape family values and rituals. They tend to bring the newest trends home and talk about them with their parents. Therefore, the TV show contains a lot of hidden messages that show that every person is different, and each one of us is beautiful in our own way. The series discusses that all of us have emotions, and they can be very different, talks about children’s genders, that they can be brave or shy, explore the world and experience many amazing things, and that disability is not an obstacle to live a full life and be accepted in the society and that a dad and a mom are special people in children’s lives, as well as delves into many other topics.”
Nelly Jelly holds firm positions in the home market with a line of consumer products across nine categories, including food and beverage, consumer electronics, apparel, hygiene and beauty.
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