London Toy Fair: ‘Mr. Tumble Something Special’ to Reveal New Golden Bear LinesLondon Toy Fair: ‘Mr. Tumble Something Special’ to Reveal New Golden Bear Lines

BBC Studios has announced the renewal of its “Mr. Tumble Something Special” partnership with Golden Bear. The renewed partnership will see the launch of new products in the “Mr. Tumble Something Special” range to be featured at London Toy Fair 2020.

“We are delighted to be renewing our partnership with the BBC on ‘Mr. Tumble Something Special,’” says Barry Hughes, managing director, Golden Bear. “We are now in our 8th year with the toys, and it has proved itself to be an evergreen license and a core part of any retailer’s pre-school toy range. With new programming on air throughout 2020 and fantastic new toys due to hit the shelves, we are expecting sales to be something special!” 

Launching in fall/winter, the range will include the ‘Mr. Tumble’s’ sensory seek and find Spotty bag with fun sounds and the Mr. Tumble touch my nose sensory soft toy. The new line will also see the introduction of updated product styling and a new design, brought to shelves in new packaging.

“We are delighted to be building on our long-standing relationship with Golden Bear,” says Julie Kekwick, senior licensing manager, BBC Studios. “Golden Bear continues to deliver newness and innovation into the range, creating products that delight little ones and perform at retail.”