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The Future is Bright for ‘Black Mirror’ Licensing

The Endemol Shine Group has launched a new international brand licensing program for its sci-fi anthology “Black Mirror.”

License Global

May 22, 2018

1 Min Read

Together with series distributor Netflix, Endemol Shine Group's commercial teams will explore opportunities for the brand across a variety of categories.

“Black Mirror’ is a one-of-a-kind show which taps into the global cultural zeitgeist, with its unique and often scarily accurate look at modern times," says Owain Walbyoff, managing director, gaming, licensing and merchandising, Endemol Shine Group. "The concept and themes of ‘Black Mirror’ open up truly creative and original ways for the brand to connect with audiences beyond the TV screen, which is incredibly exciting for us as we continue to drive the commercial performance of our diverse portfolio of globally-loved shows."

"Black Mirror" will be featured at Endemol Shine's Booth #Q226 at Licensing Expo in Las Vegas, May 22-24.

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Endemol Shine Group

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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