December 10, 2020
Brave Bunnies, a new animated pre-school series from Glowberry, has announced new licensing plans for the international market.
Glowberry has appointed Big Picture Licensing as exclusive licensing agent for U.K. and Eire and master agent across EMEA and APAC. The agency joins other licensing partners such as Be-Nerd (Ukraine), DeAgostini (Italy) & LaPanaderia (master agent LATAM).
BPL has already signed up the first wave of leading agents in its regions – CPLG (Benelux, Nordic, CEE & Southern Europe), CLM (Africa), Centa IP (Australia/NZ) and Mediogen (Israel). It is now working closely with Glowberry to secure best-in-class agents in key APAC territories.
“We’re extremely proud and excited to be working with Glowberry on this wonderful property, and delighted, but not at all surprised at the strong start – without exception, everybody who we have showed Brave Bunnies to has been overwhelmingly positive about it,” says Dan Frugtniet, managing director, Big Picture Licensing. “As well as finalizing APAC agency appointments, we’re now looking to secure UK licensing partners in all major product categories. Please get in touch to discuss how you can hop on the Brave Bunny Bus!”
Spin Master is also attached as global master toy licensee and will develop a range of preschool toys based on the series with plans to roll-out in 2022. Big Picture have signed up Penguin Random House as a strategic multi-territory licensee, joining Planeta Libra as publishing partners.
“We have taken a lot of care to ensure that ‘Brave Bunnies’ has received the best quality treatment from the off, and we are delighted to maintain that standard across our key commercial partner appointments,” says Sergey Molchanov, chief executive officer, Glowberry. “We’re grateful for the support and the broad positive response to our property, and we’re just getting started.”
“Brave Bunnies” licensed products are set to roll-out from Easter 2022.
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