B&R 360 Boosts ‘Chica Vampiro’ Around the World

New deals expand the brand of “Chica Vampiro” to more than 20 countries.

License Global

October 15, 2019

1 Min Read

Brands & Rights 360 has partnered with new distributors to expand the footprint of “Chica Vampiro” to more than 20 countries.

In Europe, Italian broadcaster Boing recently renewed the series’ license period. B&R 360 has also sold Nickelodeon France the second batch of episodes to complete the acquisition of the whole novella.

In Brazil, Novabrink is developing the dolls of the main character “Daisy.” Foroni and Maxlog, are handling back to school 2019 and 2020, with notebooks and bags collections, respectively. Regina, has also signed on to the brand for party goods, developing costumes to be launched in October 2019.

In addition, B&R 360, RCN Television and licensing partner Midas Music, are developing a music strategy for original and Brazilian song versions.

To read more news from MIPCom 2019, visit our MIPCom coverage page.

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Brands & Rights 360

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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