Acamar Films Releases New ‘Bing’ Season on New App

The new season of ‘Bing’ will be available in a freemium app that will include an optional monthly service charge.

License Global

September 13, 2019

1 Min Read

Acamar Films has announced it will launch the latest series of “Bing” on its new mobile app “Bing: Watch, Play, Learn.”

For the first-time, the show will cover Bing’s birthday, Bing’s Halloween celebration and Bing’s Christmas. It will run on Acamar’s app which features ad-free episodes along with educational games and activities designed to encourage positive emotional development.

The app has been launched on Apple App Store, Google Play and soon will be available on the Amazon Appstore. It provides the ability to watch three brand new episodes for free. Additional content will be unlockable for a monthly fee.

“This new digital home for all things ‘Bing’ gives Acamar Films the opportunity to deliver brand new Bing episodes and learning games directly to Bingsters and to the grown-ups in their lives,” says Jodie Morris, executive director, content, Acamar Films. “It’s incredibly exciting that, as a digitally-minded company, we can share new ‘Bing’ content ahead of broadcast and strengthen our own direct relationship with our audience.”

“The Bing: Watch, Play, Learn” app will be supported by an extensive marketing and PR campaign. This new app is initially U.K.-only, with plans to expand the offering globally in 2020. It will debut ahead of this year’s Brand Licensing Europe, where Acamar Films will discuss its work with “Bing” in an animation-focused keynote.

Read more about:

Acamar FilmsBing

About the Author

License Global

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like