Teletoon Canada Names Waddell Creative Director

Matthew Waddell was recently appointed to creative director at Teletoon Canada, where he will oversee branding, on-air promotion, graphic design and off-channel creative for Teletoon, Teletoon at Night and Teletoon Retro brands in English and French.

Waddell previously served as associate creative director at Astral Television Networks. There, he rebranded The Movie Network, launched and promoted HBO Canada and more.

"Matt's extensive experience along with his award-winner portfolio make him the ideal person to lead Teletoon's highly talented creative team," says Russell Ward, vice president of marketing for Teletoon Canada. "We are delighted to have him in this key role as we continue to build on the success of our Teletoon brands."