Smiley is celebrating its licensing partners by recognizing 10 licensees at its annual Smiley Awards.

April 6, 2018

1 Min Read

Licensor celebrates licensees across multiple categories.

Smiley is celebrating its licensing partners by recognizing 10 licensees at its annual Smiley Awards.

The awards celebrate the best performing, most innovative and longest-lasting partners across Smiley’s range of categories. According to Smiley, the company currently has more than 230 licensees globally and sells more than 13 million products each year.

Smiley’s winners include:

  • Best Fashion Performance–Splash

  • Longest Lasting Retail Licensee–Etam Lingerie

  • Longest Licensing Partner–McCain

  • Best BTS Performance–Pelikan Group/brand Herlitz

  • Best BTS Creativity­–Lannoo Graphics

  • Best Fashion Collaboration–Ami Paris

  • Best Accessories Creativity–Claire’s Accessories

  • Best Fashion Creativity–Cotton on

  • Best Food Innovation–Giraudi

  • Best Food Retail Innovation–Aldi

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