Paramount Licensing Program Debuts at MAGIC
Paramount Licensing unveiled several new apparel programs with licensing partners at last week’s MAGIC show in Las Vegas. They include:American Classics for The Godfather—A line of T-shirts based on iconic images from The Godfather, now in
April 6, 2018
Paramount Licensing unveiled several new apparel programs with licensing partners at last week’s MAGIC show in Las Vegas. They include:
American Classics for The Godfather—A line of T-shirts based on iconic images from The Godfather, now in its 35th anniversary year. Retail distribution: Specialty, mid-tier.
NECA for Sweeney Todd —NECA is producing a broad range of product based on the recently released film Sweeney Todd, starring Johnny Depp. Apparel includes a hoodie, tote bag, beanie hat, and T-shirt. Retail distribution: Specialty, mid-tier.
80stees.com for Paramount Classic Titles—A variety of T-shirts celebrating film titles from Paramount’s extensive film library, including Anchorman: The Legend of Ron Burgundy, Bad News Bears, Ferris Bueller’s Day Off, Footloose, Old School, and The Warriors. Retail distribution: Online only.
Steve and Barry’s for Paramount Classic Titles—A variety of apparel, including T-shirts, tank tops, polo shirts, button-front shirts, sweatshirts, jerseys, jackets, athletic pants, shorts, hats, underwear, sleepwear, all celebrating well-known Paramount film titles, including Airplane!, Anchorman: The Legend of Rob Burgundy, Old School, Road Trip, Tommy Boy and Top Gun. Retail distribution: Exclusive to Steve and Barry’s University Sportswear Stores.
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