CPLG France Drives WRC into Europe

Copyright Promotions Licensing Group (CPLG) France has signed car customizing specialists Impex to extend its range of FIA World Rally Championship (WRC) motor accessories for distribution across Spain, Portugal, Germany, Italy, Switzerland, Belgium, Luxembourg, The Netherlands, Greece, Cyprus, Malta, Austria, Eastern Europe, Scandinavia and the Middle East.

In an extension of a former French deal, products carrying the WRC brand will include wheel trims, hubcaps, interior textiles and adhesive decorations. Product is set to roll out from late 2008.

The deal coincides with the extension of CPLG’s licensing partnership with WRC to 2010, continuing a three-year relationship.