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October 18, 2022
“At WW, we want to make it as easy as possible for people to follow a healthy lifestyle,” says Brenda McNulty, head, product and licensing, WeightWatchers U.K. “Meal planning, food preparation and cooking at home are a big part of that, so we're delighted to partner with Beanstalk to create product lines that will help continue to inspire people on their wellness journeys – at home, or in the shops.”
The agreement will see Beanstalk tap into its extensive network to further extend WW’s food and beverage offering.
“We are thrilled to be partnering with WW, a global leader in health and wellness,” says Louise French, senior vice president, business development and operations, Beanstalk. “The strength of the WW brand, and its long-standing association with health and wellness, present great opportunities to increase consumer touchpoints and deliver exciting and innovative brand extensions that inspire people to live healthier lifestyles.”
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