Rita’s Partners with OREO for Cold Brew Frozen Coffees
Two new frozen treats will feature OREO cookies.
April 16, 2024
Rita’s Italian Ice & Frozen Custard has unveiled its latest partnership with OREO to feature two frozen treats on its menu: Cold Brew Frozen Coffee made with OREO cookies and Rita’s Cookies n’ Cream Concrete.
The treats are available at all Rita’s Italian Ice & Frozen Custard locations for a limited time. The limited-edition Frozen Coffee made with OREO takes Rita’s Frozen Coffee lineup to new heights, expanding the fan-favorite trio of original, mocha and caramel flavors. The Frozen Coffee is crafted with Rita’s vanilla ice, custard, cold brew coffee, OREO cookies and is topped with whipped cream to create an indulgent coffee treat experience.
In addition, for Rita’s Frozen Custard lovers, Rita’s Cookies n’ Cream Concrete features a blend of creamy vanilla frozen custard swirled with OREO cookie pieces.
“We’re thrilled to expand our partnership with OREO, an iconic brand loved by millions, to bring this exciting menu innovation to Rita’s guests,” says Madalyn Weintraub, senior director, brand marketing, Rita’s Italian Ice & Frozen Custard. “Our commitment to innovation and delivering exceptional new flavors is at the heart of everything we do at Rita’s. We are excited to offer guests a $3 Small Frozen Coffee through our mobile app and look forward to seeing them at Rita’s shops.”
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