Pepsi and Little Caesars Launch Pepsi Pineapple

Limited-time offering celebrates the timeless pizza/pineapple debate.

License Global

July 10, 2023

1 Min Read
Pineapple Pain-up Combo, Pepsi Pineapple, Little Caesars
Pineapple Pain-up ComboPepsi Pineapple, Little Caesars

This summer, Pepsi and Little Caesars are bringing Pepsi Pineapple exclusively to Little Caesars. Starting July 17, and for a limited time, Little Caesars customers can get the Pineapple Pair-Up Combo, which includes a 16-ounce Pepsi Pineapple and a large 2-topping Thin Crust Pizza.

“There’s always a passionate discussion surrounding pineapple on pizza,” says Greg Hamilton, chief marketing officer, Little Caesars. “Together with Pepsi, we’re satisfying all pineapple lovers, regardless of how they feel about it as a pizza topping. The Pineapple Pair-Up Combo gives our customers an exclusive opportunity to enjoy the tropical taste on their thin crust pizza, in their Pepsi or both.”

Pepsi Pineapple, Little Caesars

Pepsi Pineapple, Little Caesars

“Little Caesars fans appreciate great flavor, and whether they like pineapple on their pizza or not, we’re confident Pepsi Pineapple will be unapologetically enjoyed by their customers everywhere,” says Scott Finlow, chief marketing officer, PepsiCo Global Foodservice.

Pepsi Pineapple made its original debut in 2020 for a limited time. It was an instant summer hit, with fans clamoring over the refreshing combination of Pepsi cola and sweet, fruity notes of pineapple. Now available exclusively at Little Caesars, customers can get the summery flavor in a one-of-a-kind 16-ounce can, featuring a co-branded never-before-seen design.

Read more about:

PepsiNorth America

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like