Sponsored By

KFC, Beyond Meat Beef Up Partnership

Beyond Fried Chicken will become available in Charlotte and Nashville early next month.

License Global

January 30, 2020

1 Min Read

KFC became the first restaurant to launch plant-based chicken in partnership with Beyond Meat when it launched in Atlanta last summer.

“We've really pushed the limits to develop plant-based chicken that I think will have KFC and plant-based protein fans saying, 'That's finger lickin' good,'” says Andrea Zahumensky, marketing chief, KFC.

Now, the brand is extending these chicken offerings to both Charlotte, North Carolina and Nashville, Tenn. These restaurants will have the product from Feb. 3 through Feb. 23.

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like