G FUEL, ‘Armored Core Vi: Fires of Rubicon’ Unite for Energy Drink Collab

G FUEL EB-0309 Strider will be available as a collector’s box and 40-serving tub for a limited time.

License Global

August 29, 2023

1 Min Read
Armored Core Vi: Fires of Rubicon G Fuel drink.
Armored Core Vi: Fires of Rubicon G Fuel drink.G Fuel

Energy drink, G FUEL, has announced a collaboration with the upcoming game, “Armored Core Vi: Fires of Rubicon,” from Bandai Namco Entertainment America and FromSoftware.  

The G FUEL x Armored Core VI flavor, G FUEL EB-0309 Strider, is available for pre-order at GFUEL.com while supplies last. The new drink has zero sugar and the flavor mix of strawberry and passion fruit. 

“We are constantly impressed by G FUEL’s commitment to the gaming community and are excited to partner with them for the launch of ‘Armored Core Vi: Fires of Rubicon,’” says Karim Farghaly, senior vice president, corporate development, Bandai Namco Entertainment America. “The new G FUEL EB-0309 Strider is the perfect beverage to keep players sharp as they take on the kind of challenging battles and epic boss fights that only FromSoftware can deliver.” 

The full-art Collector’s Box includes a new 24-ounce Stainless Steel Shaker Cup and a 40-serving tub. 

“Piloting mechs in the Armored Core series is a truly unforgettable experience,” says Cliff Morgan, founder, chief executive officer, G FUEL. “By partnering with Bandai Namco and FromSoftware for ‘Armored Core Vi: Fires of Rubicon,’ we’re helping fans ignite their battles with an equally unforgettable new flavor that will help them turn their enemies into scrap metal.” 

Related:‘ELDEN RING Symphonic Adventure’ Concert Tour Launched by Bandai Namco


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like