BEAM be amazing Partners with Dole Food Company
Supplements to be released in collaboration brokered by Beanstalk.
February 28, 2024
BEAM be amazing, a clean supplement brand, has announced a partnership with Dole Food Company. This strategic alliance enables Dole to further broaden its reach into new categories in the health and wellness sector, commencing with a collaboration centered around BEAM’s best-selling product, Super Greens. BEAM x Dole Super Greens debuts an orange, peach and mango flavor with a lineup of 35 fruits and vegetables per serving, prebiotic fiber and digestive enzymes, antioxidants, essential vitamins and minerals, all without artificial sweeteners or colors.
“We are thrilled to partner with BEAM to leverage Dole’s bold flavors and bring a taste of paradise to everyone in a new way,” says Elisabeth Morris, director, brand and licensing, Dole Food Company. “BEAM’s focus on educating consumers aligns so well with our mission at Dole around nutritional education. We hope that this product will encourage more people on their health and wellness journey.”
Brokered by Beanstalk, Dole’s global brand extension agency, this collaboration continues to foster alliances between the Dole brand and disruptive brands. BEAM’s management team brings a wealth of experience, with a combined 30 years in the supplement industry.
“Since the inception of our Super Greens product, we have always thought Dole was a natural fit for a product collaboration,” says Russell Saks, chief executive officer, BEAM. “We couldn’t be more excited to partner with a company that not only makes great products but shares our values and mission, as well.”
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