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April 6, 2018
GLOBAL–The National Football League and Electronic Arts have joined forces to launch the “Madden NFL Club Championship,” a competitive gaming and eSports event within the “Madden NFL” Championship Series.
During the eSports event, players will qualify though online competition, with the best-of-the-best advancing to tournaments at select NFL stadiums, popular cultural landmarks and more. Once the final 32 players and identified–one per each NFL team–they will compete in the “Madden NFL Club Championship” Live Finals, which will begin at the Pro Bowl Experience in Orlando, Fla. and will culminate at the Super Bowl Experience Driven by GMC in Minneapolis, Minn.
The winning eSports competitor will receive a cash prize and two tickets to Super Bowl LII.
“Our first season of ‘Madden NFL’ competitions was a great success, engaging millions of players and igniting the passion of NFL fans worldwide,” says Andrew Wilson, chief executive officer, EA. “Now we’re taking competitive gaming and our NFL partnership to an unprecedented level, with ‘Madden NFL’ players competing to represent all 32 NFL teams. The ‘Madden NFL Club Championship’ is the opportunity sports fans have been waiting for, to live their dreams and compete for their favorite team on a global stage.”
The “Madden NFL Club Championship” is one of three “Madden NFL” Championship Series EA Majors. The other two are the “Madden NFL Classic,” taking place Oct. 20-21, and the “Madden NFL Challenge,” taking place Dec. 15-16.
“Competitive gaming and eSports are one of the most exciting ways to engage a larger, younger and digitally savvy NFL audience,” says Roger Goodell, commissioner, NFL. “Collaborating with EA to create the ‘Madden NFL Club Championship’ presents a unique opportunity to capture the excitement of NFL action and the passion of our fans with competition that anyone can participate in.”
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