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ROI Visual Partners with MBC Group for 'Robocar POLI' in MENA
MBC Group will create a licensing and merchandising support plus a media plan for “Robocar POLI” for the MENA market.
License Global
October 5, 2023
1 Min Read
The Roi Visual team with the MBC Group team.Roi Visual
ROI Visual, a license owner of “Robocar POLI,” had a signing ceremony with MBC Group, one of the biggest media and entertainment groups in the Middle East, on the first day of Brand Licensing Europe 2023.
MBC Group confirmed full licensing and merchandising support and a long-term media plan for “Robocar POLI” for the MENA market.
Based on a new series about transforming robots, “Robocar POLI” is accelerating for a grand launch in new markets and relaunching in the European market.
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