2024 Bologna Licensing Awards Winners Announced

Best Preschool Licensing Project –  Universal Products & Experiences in partnership with Spin Master for the “Gabby's Dollhouse” project 

Best Kids Licensing Project – The Pokémon Company International for the Pokémon x Van Gogh Museum project with the Van Gogh Museum.

Best Teen Licensing Project – The Pokémon Company International with the project Clarks x Pokémon in synergy with Clarks 

Best Young Adult Project – Rai Com for the Mare Fuori (The Sea Beyond) licensing program, in partnership with various partners 

Best Retail Project – Mattel Europe with the Barbie x Zara project in collaboration with Zara 

Best Fashion Project – The Pokémon Company International and Dolly Noire for the Dolly Noire x Pokémon project 

Best Licensed Publishing Project – Andersen Press with the illustrated book Goodnight Elmer 

Best Licensed Toy Project – Universal Products & Experiences in partnership with Spin Master for the playset “Gabby's Dollhouse” 

Best Promotion/Loyalty Campaign – Studio 100 International with the Vegesaurs x Lidl campaign, in collaboration with Lidl 

Promotion: Best Licensed Kiosk Product – Mondadori Media with the Peanuts 3D collection, together with CPLG WildBrain and Peanuts Worldwide 

Best Licensed Sustainable Project – Studio 100 International for the project Maya – License Factory in Natural Dye, in partnership with License Factory 

Best New Licensing Stars 2023 – Nerd Agency (FILM.UA Group) for Mavka. The Forest song 

Best Property of The Year – Mattel with Barbie