MINISO Launches Snoopy Collection

MINISO

x Snoopy collection celebrates the black-and-white beagle and his friends across a range of accessories, including stationery, pens, notebooks, pencil cases, stickers, key rings, towels and more. 

For back-to-school shoppers, the collection also features handbags, backpacks, casual totes, water bottles, mugs and lunch boxes along with caps and socks to round out the pastel-colored collection. 

To celebrate the launch, MINISO unveiled a dedicated

Snoopy

-themed zone within its New York Tangram store, allowing customers to capture Instagrammable photos and engage in prize-centered events.  

The new Snoopy collection is available at 13 MINISO stores across the U.S., including locations in New York’s Times Square, SOHO and Tangram, as well as in California (San Francisco, Los Angeles, Irvine) and in Virginia, Washington and Texas.