CHI x Barbie intro new Malibu Barbie 50th Anniversary Collection at Kohl’s.

License Global

August 2, 2021

1 Min Read
ChiBarbieKohls.png

Available exclusively at Kohl’s, CHI and Barbie are teaming up for a second summer 2021 hairstyling tool launch.

The new CHI x Barbie Malibu Barbie 50th Anniversary Collection celebrates Malibu Barbie, which debuted in 1971. The latest CHI x Barbie collection of tools features a 1.25 inch hairstyling iron, 1 inch ceramic rotating curler and a travel kit. All three products are available in – a new pastel color palette with a modern take on the Malibu Barbie retro aesthetic.

Read more about:

Barbiekohl'sMattel

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like