eOne, TRU Bring Peppa Pig to U.S.

Entertainment One Family has launched a new range of Peppa Pig products, including a toy line from Fisher-Price, available exclusively at Toys ‘R’ Us. This is the first time Peppa Pig merchandise is available at

The Fisher-Price Peppa Pig line, which debuted this month, includes a playhouse, playsets, a tea set, play figures and plush dolls.

In addition to the Fisher-Price toy line, eOne has also released two home entertainment titles (available on DVD or as digital downloads) and will debut a new Candlewick Press picture book, Peppa Pig and the Lost Christmas List, at Toys ‘R’ Us in September.

"The charm and fun-loving disposition of the Peppa Pig character has captured the hearts of parents and children everywhere," says Joan Grasso, vice president, licensing, North America, eOne Family. "We are thrilled to partner with Fisher-Price and Toys ‘R’ Us to launch the new line of Peppa Pig toys, and are confident that fans will enjoy bringing the television series to life in this new and exciting way." 

“Peppa Pig” is aired in more than 180 territories worldwide, including Nick Jr. in the U.S. The British animated preschool series is currently in its third season.